According to a study by RetailCustomerExperience.com, shoppers dislike waiting in queues at checkout that half of them avoid walking into shops with long lines. More data from this study found that one-third of customers who go into a store walk out without making any purchase if they think checkout will last over seven minutes.
No retailer wants to lose that much traffic and revenue. As a result, most of them are seeking ways to improve shopper experience and speed up checkout. In essence, they are trying to employ some online shopping experiences into the brick-and-mortar point of sale.
The approach, known as cashierless checkout, has proven to be more effective than other methods like tap-and-pay mobile wallets. No wonder a host of other in-store retailers are looking to try the idea and join world-known retailer Amazon.com Inc. who is so far the leading designer of cashierless tech.
Maybe the shift … Read more